Jewish Care has paid tribute to Patsy Bloom dedicating a wing in her honour at a special event held at Jewish Care’s Sandringham care campus on Sunday 20 July.
Founder and co-chair of Bridge Extravaganza, Patsy has helped to raise over £2.5 million for Jewish Care over 27 years. A trailblazer, innovative, highly successful and inspiring, Patsy worked in advertising, publishing, and for a charity, was one of Mary Quant’s publicists, and founded Pet Plan in the 1970s – the first pet health insurer – after facing mounting bills for her own dog.
For nearly three decades, Patsy has brought people together through Bridge Extravaganza, a flagship event in Jewish Care’s fundraising calendar, attracting around 200 players each year. Funds have supported Jewish Care’s care buses tackling loneliness, and today support dementia day centres, providing specialist Jewish care for people living with dementia and their families – neither of which receive any government funding and are completely reliant on the generosity of our community.
Jewish Care’s CEO, Daniel Carmel-Brown said,
“It is a true honour to stand here today as we dedicate this wing to a remarkable woman – Patsy Bloom – whose passion, generosity, and commitment have left an indelible mark on Jewish Care and the wider community. On behalf of Jewish Care, and everyone whose lives Patsy has touched, we want to thank Patsy for your warmth, kindness, and unwavering dedication for generations to come.”
Patsy’s energy, drive, and passion have been the heartbeat of the incredible success of the Bridge Extravaganza. She has worked tirelessly with her dedicated committee to ensure the event not only continues, but flourishes.
The next Bridge Extravaganza tournament will be held on 17 November 2025 at Nobu Hotel London Portman Square. If you would like to attend, please contact Harriet on harriet.broome@jcare.org or 020 8922 2756.